This Week: Verizon’s Simplicity Plan and Another Attempt to Eliminate Device Subsidies

Analysts Don Kellogg and Roger Entner evaluate the benefits of Verizon's new Simplicity Plan, discuss the evolving device upgrade landscape, and examine AT&T's announcement of its new CFO.

00:00 Episode intro

00:24 Overview of Verizon's new plan

02:09 The rewards structure of the plan

03:27 Additional features and junk fee elimination

04:18 Device subsidies are being phased out

07:40 Increasing customer value without device upgrades

08:38 Verizon's new plan is a step in the right direction

09:53 AT&T announces new CFO

11:25 Episode wrap-up

Tags: telecom, telecommunications, wireless, prepaid, postpaid, cellular phone, Don Kellogg, Roger Entner, Verizon, plans, Dan Schulman, rewards, T-Mobile, Ronan Dunne, Xfinity, internet, hotspots, devices, financing, Apple, upgrades, Samsung, net adds, Virgin Mobile, AT&T, Jennifer Biry, Pascal Desroches, John Stankey