This Week: Value vs Premium Players in Wireless - a Deep Dive on ARPU & ARPA

Analysts Don Kellogg and Roger Entner discuss the latest news in telecom, media, and technology.

0:27:  A recent analysis of ARPA and ARPU has revealed some interesting things over the last few years.

2:18:  What did Roger learn when he compared ARPA between Verizon and T-Mobile?

3:42:  What Roger saw when he compared ARPU.

4:46:  T-Mobile’s success with its Magenta Max plan. 

6:08:  How Verizon compares to T-Mobile and AT&T.

8:07:  Who do consumers say is the best value for price?

10:28:  What German and American consumers really value most.

Tags: telecom, telecommunications, business, wireless, cellular phone, cellular service, Recon Analytics, Don Kellogg, Roger Entner, ARPA, ARPU, Verizon, T-Mobile, AT&T, MobileX